Sirca experience centre
New Delhi, India
Slide 1
Slide 2
Slide 3
Slide 4

SIRCA is a renowned wooden finishes brand, with a short stint of EBO concept design. Only restraint, to design an experience center finished with their own product line .

The dilemma with a wooden texture showcase is a lot of finishes in one place, which increases the cognitive load.

The concept of the experience center is YIN-YANG. Balancing the backdrop with dark and light finishes to blend in the artefacts which are Finished in Sirca Finishes because panels are niche.